Graphic design
The aesthetics of the interface are adapted to the user through the result of a competitors research and user questionnaires.
User centered
To define the UI prototype it was used both, the “persona” method and user tests.
Prototyping
Following the empathizing phase the prototyping began. Several layouts were tested with real users.
User tests
The final prototype was tested again to check its intuitivity and apply some final changes in the layout design as you can see here.
